Among the brightest ideas from around the world I've seen all year, it binds the whole nation into one big marketing team for the sporting event, boosting their tourism, talent, ticket sales and of course, morale.
All the rage in South Africa and surrounding nations, Diski Dance will soon spread to the rest of the world as it is performed in front of a global audience during the FIFA World Cup Opening Ceremony on June 11.
The South African football team have learnt the dance, cabinet ministers have learnt the dance, and every official related to the 2010 FIFA World Cup... from stadium security, cleaners and coaches have learnt the DD.
Here's an excerpt from the South African Tourism site, and I've got to say... their spirit, the song and the dance moves are infectious:
What is Diski?
In South Africa, we have a different way of playing soccer. It's rhythmic, sometimes showy, but never boring. We call it Diski and it is uniquely South African. In Diski, every move has a name and there are different names from different parts of the country. Some are in Tswana, others Zulu, Sotho and even English. The moves have names like Tsamaya", "Heel Extension Mkhari" and "Chester" to mention a few.
We've put these five moves together to create a dance that is uniquely South African.
Start learning the soccer-based moves of South Africa's Diski dance and you'll start feeling the rhythm of African football - and the energy and passion that's in store for the world at the 2010 FIFA World Cup™.
Read more about the rhythmic Diski Dance on the FIFA site here.
Learn the Footy cha cha dance moves here.